I graduated from Plymouth University in September 2011 with a 2:1 in Multimedia Production and Technology. I chose this degree because of my interest in finding innovative and creative methods to tackle existing problems and to ultimately fill voids in the vastly diverse market of today. Studying this degree has enabled me to decipher clients' desires with originality and innovation. This is demonstrated throughout my three-year period studying at university alongside the scope, and content of projects and campaigns I have run both as a sabbatical officer and at OMD.

Pepe Jeans

Pepe jeans launched a campaign focusing around the re-engagement of their brand to a younger audience. The company visited a lot of the major Universities within the UK and after an application process recruited a male and female in order to represent them as brand ambassadors in each city.

I was chosen to do this in Plymouth. I would have to represent them at certain events as well as being employed to wear the 'brand' around campus. Out of the 60 ambassadors I was one of 20 that were then chosen to host their VIP area at Beach Break Live.